50+ Content Marketing Stats to Guide Your 2018 Strategy

 

Is 2018 the year you embrace content marketing? Need some facts and figures to help form your strategy?

Point Visible share the stats you need to know in this info-graphic.

Here are a few that stand out:

1. 91% of B2B marketers use content marketing
2. 86% of B2C marketers use content marketing
3. More than 70% of marketers can demonstrate how content marketing has increased engagement and leads

Check out the info-graphic for more.

 

This article was originally published in 29 January 2018. It was most recently updated in November 28, 2022 by