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Video marketing is all the rave right now, in fact, video accounted for 73% of all online traffic in 2016—meaning that when someone’s on the internet, there’s a high probability they’re watching a video. It is the easiest form of content to absorb than text or images. Need to learn how to create engaging video contents for social media marketing?
Visme shares their 8 step guide to creating professional video content in this infographic.

Here’s a summary of what they suggest:

Plan your video content
Pick the right background
You don’t need to buy an expensive, new camera (for now)
Avoid using your camera’s mic
Use natural lighting
Film in small segments
Brush up on composition rules
Push your videos out into the world

Check out the infographic for more detail.

8 Step Guide To Creating Professional Video Content

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This article was originally published in 26 October 2018. It was most recently updated in November 24, 2022 by

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