There’s a whole lot of tremendous benefits to be gained by embarking on a comprehensive Search Engine Optimization (SEO) campaign and generate leads from organic traffic to your website, or invest in paid advertising through Pay-Per-Click (PPC) ads and generate even more targeted leads. However, you may reach far greater heights when both are combined in an integrated digital marketing approach. Need to learn the tips and tricks?
CJG Digital Marketing shares 10 amazing benefits of a combined SEO and PPC strategy in this infographic.
Here’s a quick summary:
Dominate the paid and organic search results
Improve click-through rates
Increase conversion rates
Establish the best keywords
Increased brand exposure
Protect your online reputation
Optimise your spending
Improves each tool independently
Provides more in-depth market analysis
Boost Ecommerce sales
Check out the infographic for more detail.
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This article was originally published in 18 October 2018. It was most recently updated in November 24, 2022 by
