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How do you measure the success of your online marketing strategy? Want to know the metrics you should track to help you optimize your marketing strategy?

Red Website share 15 marketing metrics you should track in this infographic.

Here’s a quick summary:

1. Sessions
2. Users
3. Bounce Rate
4. Visit to Contact Ratio
5. Goal Completions
6. Keyword Rankings
7. Impressions
8. Clicks
9. CTR
10. Page Trust & Authority
11. Backlinks
12. Referring Domains
13. Source / Medium
14. Cohort Analysis
15. Demographics

Check out the infographic for more detail.

Marketing Metrics

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This article was originally published in 14 December 2018. It was most recently updated in November 24, 2022 by

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